This is an Eval Central archive copy, find the original at freshspectrum.com.
Are you searching for a modern reporting strategy that leads to visual reports other human beings would actually appreciate? I wrote you an eBook.
Here is what you’ll find inside the 35 page visual eBook. It’s a super easy picture book that should only take you a few minutes to get through.
The Why Behind it All
This is my digital audience theory. I walk through the usual stages of modern development based on my experiences with how most organizations currently approach this work. It’s a pretty inefficient process.
What to Prioritize
In this chapter I talk about the freshspectrum Content Design Strategy. The goal is to be more efficient and focus first on the reporting pieces that provide you with the most value for the time.
Feed the Media Monster
Knowing what to create is one thing. The next thing you need to know is how to share your reporting. In this chapter I walk through my basic communications strategy.
Personal Next Steps
Finally I close with a few suggested next steps if you’re looking to take your work further.